Stakeholder Engagement
Strengthen stakeholder relationships and manage expectations with confidence. This practical, corporate-focused course gives you tools to map stakeholders, influence effectively, and communicate clearly across the full project lifecycle.
In this course, you will learn how to:
- Identify primary, secondary and key stakeholders
- Use mapping tools to analyse stakeholder needs, power and influence
- Create effective engagement and communication plans
- Build trust and win support for your project goals
- Use influencing techniques to manage expectations proactively
- Handle conflict and negotiation with clarity and confidence
Who is this course for?
Project managers, team leads, business analysts and professionals working in corporate project environments who need to manage stakeholders, gain buy-in or work across departments and external partners.
Enquire NowFrequently Asked Questions
What will I learn in the Stakeholder Engagement course?
Do I need previous project management experience to join?
Who should attend this Stakeholder Engagement training?
How practical is the training - will I use real tools?
Is the Stakeholder Engagement course delivered online or onsite?
How can I find out about pricing, availability or group bookings?
Course Outline
Course overview
Duration: 1 day (6.5 hours)
This course is suitable for anyone who has to manage internal and/or external stakeholders’ expectations within a project environment. The course will provide tools and techniques to manage stakeholder’s expectations and needs. It will help participants to map all stakeholders who impact the capability to deliver the desired results.
Participants will work with a fictitious project to bring all the analysis and tools to life.
Objectives
By the end of the course you will be able to:
- Identify both primary and secondary stakeholders
- Use tools and processes to manage stakeholder expectations
- Use techniques to help win support for your projects
- Put together a stakeholder communication plan
- Determine the best communication methods
- Build relationships between you and key stakeholders
- Use influencing skills to influence stakeholders before they influence you
- Effectively handle conflict that occurs throughout the project lifecycle
- Determine the fundamental rules of negotiation and how to achieve a satisfactory outcome
Content
Identification and stakeholder analysis
- Using a mind map to determine stakeholders and stakeholder groups
- Analysis of stakeholder interest and power
- Using different tools to help determine stakeholder needs and expectations
- Categorising your stakeholders into primary, secondary and key
- Interviewing stakeholders to determine needs, expectations and politics
Influencing strategies
- Using a planning tool to determine how different stakeholders can be influenced
- Interviewing stakeholders to determine what will motivate/de-motivate them
- Looking at communication methods and choosing the most appropriate in order to influence and manage expectations
Production of the communication strategy
- Using a case study and project Gantt to produce a detailed communication plan
- Using a communication plan structure
Conflict Management
- Identifying common causes of conflict in the project lifecycle
- Finding the most appropriate response to resolve conflicts effectively
- Determining your default position and understanding why it might not always be right
Negotiation
- The different types of negotiation used in the project environment
- Determining a simple negotiation process
- Understanding the principles of effective negotiation – the do’s and don’ts
Why Choose Underscore for Project Management Training?
Underscore Group delivers practical, instructor-led project management training that helps people plan, lead and deliver projects with confidence. Based in Sussex and supporting organisations across the UK, we focus on real-world tools and approaches that make project delivery clearer, more structured and more achievable for teams at all levels.
Every session is tailored to your organisation’s way of working, ensuring the methods and templates translate directly into day-to-day delivery. Our project management programmes are trusted by organisations across finance, aviation, healthcare, construction and professional services, helping teams in corporate environments improve planning discipline, strengthen stakeholder engagement and deliver successful outcomes more consistently.
- Trusted by leading UK organisations
- Expert trainers with real business experience
- Small-group sessions (6–8 people)
- Practical, hands-on learning approach
- Virtual & onsite delivery across the UK
- Six months of post-course support
Get in Touch
Still have questions about this course?
Click Enquire Now and our team will share full details on content, dates, and pricing — and help you decide if it’s the right fit for you or your organisation.
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